Moomin Launo Bag Many Moomins, New

This Launo bag features a print in bright colours: there is Moominmamma having a cool glass of juice, Snorkmaiden and Little My enjoying a book, Moomintroll running around – and many others. The sun is shining, the flowers are in bloom and there is joy everywhere!

Launo, the name of the bag style, has its origins in a comic by Lars Jansson called The Inspector’s Nephew. Launo is the nephew of the police inspector of Moominvalley, a nephew who has contributed to a lot of confusion by arresting the inhabitants of Moominvalley for utterly trivial reasons.

Launo bags are rectangular, smallish tote bags that are made of durable cotton canvas. The bag features a press stud fastener, durable pink handles and an inside pocket with snap closure. A Moomin badge is visible on the bag’s side seam.